Director: Yang Fudong
Language
English
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| Length: | 9 min |
Description:
"First Spring" is Prada's newest collaboration with artist Yang Fudong. The black and white film, set in Shanghai, features young men wearing Prada menswear and depicts a timeless, dreamlike world where anything feels possible. Inspired by the Chinese belief that a strong start in spring determines the year's success, this striking film marks a fresh direction for Prada's visual communications at the beginning of the decade.
| Alternative title: | First Spring |
| Release year: | 2010 |
| Language: | English |
| Director: | Yang Fudong |
| Type: | Movie |
| External links: | IMDB |
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